Why Punjab’s attempts to get in on the tourism promotion bandwagon are unlikely to succeed
Projects like the Punjab tourism for economic growth project are positive steps, but Pakistan needs a re-branding
Are advertisers in Pakistan prepared to break-up with iOS customers in 2021?
Will marketers that have mastered analysis paralysis adapt before the two trillion dollar giant erodes their path to customers?
As the climate change threat grows, environmental concerns take front stage for Pakistani businesses
As the climate change crisis continues to grow, organizations like the WWF are continuing the good fight. But they need businesses and the government to cooperate
How dependence on the government’s pursestrings is crippling the news media
For years media houses have been dependent on the government’s advertising spending to run smoothly. This government is the first to test the extent they can exploit this
After Atlas’ investment, Integration Xperts eyes early IPO
The recent years have been a good time to be a startup in Pakistan. While the ongoing pandemic may have slowed things...
The death of the refurbished Japanese car
How the imported car market blossomed in Pakistan, and why it came to an unceremonial stop
International Industries uses SBP’s TERF to expand steel rolling capacity
Use of the central bank’s banking sector bailout to finance an expansion plan falls within the scope of the program, but is unusual among Pakistani industrial conglomerates
Roshan Packages’ Chinese joint venture partners concedes defeat
The Chinese partner company has agreed to sell its shares in the joint venture to Roshan after losing a court battle in the Lahore High Court
Nazir Cotton Mills to exit textiles and enter the dairy farming business
Yet another textile company realises that the future does not lie in producing low-value products that serve as intermediary goods for low-margin clothing
Can Hubco revive DHA Cogen plant to supply desalinated water to Karachi?
The power generation company wants to use a long-dormant plant on the city’s coastline, extending its business into water supply
What have Pakistanis been searching for on Google during 2020?
Google’s Year-in-Search results for Pakistan shows a concern for the pandemic and the possibility of changing consumer habits, but mostly business as usual
How much can you make as a social media influencer in Pakistan?
As advertisers grow their media investments in a new generation of brand ambassadors and celebrities, Profit conducted a study to determine just how viable influencer marketing is as a career path in Pakistan
Netsol signs ‘mystery’ multi-million dollar agreement
It is not the first time the technology company has signed a deal of this size
Is National Savings the right investment vehicle for you?
The government agency sells federal government bonds directly to individual investors and is a favourite among many savers, but some of its competitors are giving it a run for its money
At large companies, investing in startups is a means to get around innovation-stifling bureaucracy
Both Engro and HBL announced investments in their own venture capital arms and startups, including in some businesses that may be seen as rivals to their traditional core business